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Selling Partner

Amazon SP-API Integration

Deep, certified expertise in Amazon's Selling Partner API. We handle authentication, rate limits, and every endpoint across all 24 marketplaces.

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Overview

About Amazon SP-API

Amazon's Selling Partner API (SP-API) is the modern replacement for MWS — and it's complex. OAuth 2.0 with LWA, restricted data tokens, regional endpoints, dynamic rate limiting, and a sprawling surface of 100+ endpoints across orders, inventory, listings, reports, feeds, FBA, advertising, and Brand Analytics. We've built and maintained SP-API integrations across every major Amazon region. You bring the business problem; we deliver a production-grade integration with monitoring, error handling, and full documentation.

Capabilities

What we build with Amazon SP-API

🔐
Authentication & LWA
Full OAuth 2.0 with Login with Amazon, restricted data tokens, role assumption, and rotating credential management.
📦
Orders & Inventory
Real-time order ingestion via Notifications API, FBA & FBM inventory tracking, multi-warehouse fulfillment routing.
📋
Listings & Catalog
Bulk listing creation, variation management, Catalog Items lookup, image and attribute sync, A+ Content automation.
📊
Reports & Feeds
Automated Settlement, Sales, Returns, Inventory, and PPC reports. Bulk price/quantity feeds with confirmation tracking.
📢
Advertising API
Sponsored Products, Sponsored Brands, Sponsored Display, and DSP campaign management with bid automation.
📈
Brand Analytics
Search frequency rank, market basket analysis, repeat purchase behavior, and demographics — full SP-API access.
API Coverage

SP-API Endpoints We Cover

We work across the full Amazon SP-API surface — not just the headline endpoints. Below is a representative list of what we integrate today.

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🔌
Endpoints & Features
📦Orders API v0
📋Listings Items API
🏷️Catalog Items API v2022-04-01
📊Reports API v2021-06-30
📥Feeds API v2021-06-30
🚚FBA Inventory & Fulfillment APIs
📢Advertising API v3
🔔Notifications API (SQS)
💳Finances API
🌍All 24 marketplace regions
Use Cases

How clients use our Amazon SP-API work

01

Multi-marketplace inventory sync

Keep stock levels accurate across Amazon US, EU, and APAC marketplaces with sub-minute sync from your central WMS.

02

Automated PPC management

Pull Advertising API data into custom dashboards and automate bids based on ACoS, conversion rate, and inventory thresholds.

03

Custom Seller Central tools

Build internal tools your team actually wants — bulk listing editors, variation managers, automated repricers.

04

MWS → SP-API migration

Migrate from the legacy MWS API to SP-API with zero downtime. We handle authentication, endpoint mapping, and parallel running.

FAQ

Common questions about
Amazon SP-API integration

Yes. Our team holds Amazon SP-API Developer credentials and we've built and shipped integrations across all 24 Amazon marketplaces.
Simple integrations (orders + inventory) take 3–5 weeks. Full multi-marketplace builds with Advertising and Brand Analytics typically take 8–12 weeks.
Yes — MWS migrations are one of our most common projects. We run both APIs in parallel during transition so there's zero downtime or data loss.
Yes. We've built and submitted apps to the Amazon Selling Partner App Store, including the security review and certification process.
Related

Other Amazon Ecosystem integrations

Amazon SP-API integration

Ready to integrate
Amazon SP-API?

Book a free 30-minute discovery call. We'll scope your Amazon SP-API integration and give you a clear plan with no obligation.

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