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Multi-Channel Fulfillment

Amazon Multi-Channel Fulfillment (MCF)

Fulfill your Shopify, BigCommerce, eBay, and DTC orders from FBA inventory — with Prime-fast shipping and branded (or unbranded) packaging.

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Overview

About Amazon MCF

Amazon MCF lets you use FBA inventory to fulfill orders from your other sales channels — Shopify, BigCommerce, eBay, your own DTC site. The MCF API handles fulfillment order creation, inventory checks, shipping speed selection, and tracking. We build MCF integrations that route the right orders to MCF based on cost vs your other 3PL options, manage SKU mapping across channels, and feed tracking back to the originating storefront so customers get a clean experience.

Capabilities

What we build with Amazon MCF

📦
Fulfillment Order Creation
Programmatic MCF order submission from any sales channel via the SP-API Fulfillment Outbound API.
🚚
Shipping Speed Routing
Standard / Expedited / Priority routing rules tied to cart promises and customer location.
🏷️
Branded Packaging
Blank box / branded box configuration to keep your store's brand experience intact.
📊
SKU Mapping
Many-to-one and bundle-aware SKU mapping between your storefront catalog and FBA inventory.
🔁
Tracking Sync
Tracking number and carrier sync back to Shopify/BigCommerce/etc. for clean customer notifications.
⚖️
Cost Optimization
Order routing rules that compare MCF cost against 3PL alternatives in real time before fulfillment.
API Coverage

Amazon MCF endpoints we cover

We work across the full Amazon MCF surface — not just the headline endpoints. Below is a representative list of what we integrate today.

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🔌
Endpoints & Features
📋Fulfillment Outbound API (SP-API)
📦createFulfillmentOrder / updateFulfillmentOrder
🔍getFulfillmentPreview (rate quoting)
🚚getPackageTrackingDetails
📊FBA Inventory API for stock checks
Use Cases

How clients use our Amazon MCF work

01

Shopify → MCF fulfillment

Route Shopify orders to MCF automatically with shipping speed mapping, SKU translation, and tracking sync.

02

Hybrid 3PL + MCF routing

Smart routing that picks MCF when it's cheapest and your existing 3PL when it's not — per order, in real time.

03

Buy with Prime backend

MCF is the fulfillment engine behind Buy with Prime — we build both together for DTC stores running Prime checkout.

FAQ

Common questions about
Amazon MCF integration

MCF uses your existing FBA inventory pool. You can split inventory between MCF and Amazon orders or share it — we configure based on your business needs.
Yes — MCF supports blank-box (no Amazon branding) and customizable packaging tiers depending on the marketplace and shipping speed.
Often, especially for Prime-fast shipping. Our routing logic compares MCF rates against your 3PL options per order to always pick the cheapest fulfillment path.
Related

Other Amazon Ecosystem integrations

Amazon MCF integration

Ready to integrate
Amazon MCF?

Book a free 30-minute discovery call. We'll scope your Amazon MCF integration and give you a clear plan with no obligation.

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