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Klaviyo API

Klaviyo Integration

Profiles, events, segments, flows, campaigns, SMS — Klaviyo built around your data, not stuck inside the default Shopify connector.

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Overview

About Klaviyo

Klaviyo's default Shopify integration handles ~70% of what brands need — but the last 30% (custom events, server-side tracking, advanced segments, multi-store support, headless) needs the Klaviyo API. We build Klaviyo integrations that go beyond the off-the-shelf connector: server-side event tracking for accurate attribution, custom property syncing, dynamic segment management, and flow trigger automation tied to your warehouse or operational data.

Capabilities

What we build with Klaviyo

👥
Profile Sync
Bidirectional profile sync from your warehouse, CRM, or custom DB into Klaviyo with custom properties.
📡
Server-side Events
Server-side Track API for accurate, ad-blocker-resistant event tracking — purchase, viewed product, added to cart, custom events.
🎯
Dynamic Segments
Programmatic segment creation, refresh, and audience export with predicate logic across hundreds of properties.
🔁
Flows & Campaigns
Flow trigger automation, dynamic variation, send-time optimization, and multi-store campaign distribution.
📱
SMS Integration
SMS opt-in flows, two-way conversational SMS, and short-link tracking.
📊
Revenue Attribution
Klaviyo revenue data pushed back to your warehouse for unified channel ROAS reporting.
Use Cases

How clients use our Klaviyo work

01

Multi-store Klaviyo setup

Multiple Shopify stores feeding one unified Klaviyo account with proper segmentation and store-aware flows.

02

Headless Klaviyo tracking

Server-side event tracking from a headless commerce stack (Next.js storefront + Shopify backend).

03

Warehouse → Klaviyo segments

Push high-LTV cohort definitions from Snowflake/BigQuery into Klaviyo as live segments.

FAQ

Common questions about
Klaviyo integration

Often, yes. The default connector handles basics. Custom event tracking, multi-store, headless setups, and warehouse-driven segmentation all need API work.
Yes — full data migration including profiles, list membership, historical events where available, and flow/automation rebuild.
Related

Other Email & CRM integrations

Klaviyo integration

Ready to integrate
Klaviyo?

Book a free 30-minute discovery call. We'll scope your Klaviyo integration and give you a clear plan with no obligation.

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